Higher Product Design pupils worked in pairs to try to decide what percentile of the population, 5th – the 95th percentile, various products or environments would be targeted for. This five minute task required pupils to discuss and make quick decisions. Pupils were then asked to feedback to the whole class what choices they had made and why.

There was plenty of disagreement which brought up issues such as the intended target market and functionality of a product. Objects discussed were

• Overhead storage on public transport
• Position of an emergency button
• Office chair
• Buttons on a mobile phone
• Aeroplane seats
• Petrol pump handles
• Height of a stair
• Light switches
• Public bins
• Child proof screw top lid on a medicine bottle
• Bar stool
• Rollercoaster seat and harness
• Shopping trolley